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Zapier Celebrates Growth with First Super Bowl Ad and Summit

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Zapier Celebrates Growth with First Super Bowl Ad and Summit

Zapier recently marked significant milestones at the Zapier Summit, with nearly 700 attendees, showcasing the company’s impressive growth since its inception. The event served as a platform for fostering connections between engineers and customers and highlighted the increasing use of AI in Zapier’s operations.

Key Highlights from the Summit:

  • Historic Growth: The transition from a three-person team in 2012 to nearly 700 employees, illustrating exponential growth.
  • Customer Engagement: Attendees included customers who interacted directly with the engineers behind the platform, enhancing collaboration.
  • AI Utilization: 100% of Zapier employees use AI daily, demonstrating the company's commitment to integrating advanced technologies.
  • Successful MCP Sessions: Popular sessions saw standing room only, with diverse participants including non-developers learning to build tools from scratch.
  • First Super Bowl Advertisement: The launch of Zapier’s first Super Bowl ad positions the brand prominently in the market, making it recognizable as a major player.

Importance for Builders and Developers:

These developments reflect Zapier's dedication to innovation and customer-centric approaches, empowering users to create and scale solutions using its platform. As Zapier continues to grow and embrace advanced technology, it further establishes itself as a leader in the automation space.

Event Details:

  • Event: Zapier Summit 2026
  • Date: Last week (exact date not provided)
  • Location: Los Angeles
  • URL: Zapier Summit Link