Mailchimp's new report, "The Art of the Opt-In," developed with Ascend 2, highlights strategies from top-performing marketers to enhance engagement. Key insights include effective messaging coordination across channels, innovative list-building techniques, and optimizing popups for better conversion. Discover how to bridge the gap between brand communication and consumer attention spans. Download the full report here: https://lnkd.in/gwy2PEfm