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Zapier Summit Workshop Empowers Marketers with AI Tools

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Zapier recently hosted a workshop at the Zapier Summit in Los Angeles, where team members Joe Stych and Carly Moulton taught marketing professionals how to code using the Cursor and Zapier MCP tools. By the end of the session, every participant had successfully created a live AI workflow.

Key Highlights:

  • The workshop aimed to make the entire marketing team fluent in agentic AI tools by the end of Q1.
  • Attendees learned to enhance their workflow by rethinking tasks rather than just automating them.
  • A contest is now underway, offering cash prizes for the top three innovative marketing use cases developed during the workshop.
  • A follow-up webinar titled "Cursor x Zapier MCP" is set to be announced, providing further insights into the capabilities taught at the workshop.

This initiative is crucial for builders and developers as it emphasizes the importance of integrating AI into marketing strategies, enabling teams to work smarter and more efficiently.