In an innovative approach to harness competitive intelligence, Zapier has introduced an automated workflow that builds an Anti-Voice of Customer (Anti-VoC) database. This solution simplifies the extraction and analysis of insights from sales calls, providing businesses with immediate access to valuable competitive feedback.
Key Features of the Anti-VoC Database
- Automated Transcription Handling: Call transcripts are seamlessly sent to Zapier from Fellow - AI Meeting Assistant.
- Intelligent Data Processing: Zapier cleans and scans transcripts for competitor mentions and relevant time codes.
- Insight Extraction: It dives deeper to pull verbatim quotes, key themes, buyer personas, and use cases.
- Centralized Database: All information is organized in a Notion database, facilitating easy trend analysis per competitor.
- Efficiency Boost: Quickly retrieve quotes and insights to answer queries about competitors in seconds.
This new database holds significant value for builders and developers by transforming overlooked customer insights into actionable data. Having access to real-time feedback allows companies to align their messaging and strategies more effectively against competitors.
Webinar Opportunity
Interested in building this flow yourself? Join my upcoming webinar to learn how to develop this workflow in Zapier and obtain a free build guide template. For more details, visit this link.