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Founder reflects on key lessons from entrepreneurial journey and Bubble Immerse program

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An alum and founder shared five tough lessons learned throughout their startup experience. One key insight: the journey of a founder is deeply about people, supported by communities like Bubble Immerse. A critical lesson came from a failure at Wuufy involving a mismatch between marketing promises and service capabilities, highlighting the importance of honest communication. "If your service can't deliver on the promise you make, it’s not a business failure; it’s a communication failure."