Typeform has released its latest report, titled "Get Real," which delves into the transformative effects of generative AI on marketing practices. Through a comprehensive survey of over 2,000 marketers and consumers, the report aims to illuminate the evolving dynamics between AI technologies and marketing strategies.
Key Findings:
- Generative AI Trends: The report highlights that generative AI is not a fleeting trend but a significant force reshaping marketing.
- Marketer Insights: Discover what marketers anticipate for the year 2026 and their adaptation strategies in integrating AI.
- Consumer Perspectives: The survey sheds light on consumer reactions to the rise of AI in marketing, providing insight into public sentiment.
These findings are critical for builders and developers in the marketing tech space, offering timely insights on how to align their tools and strategies with ongoing changes in consumer behavior and technology adoption.